Become a Member

With Pemberton’s Not-For-Profit Destination Marketing Organisation

Tourism Pemberton membership is a practical way for local businesses and organisations to amplify visibility, grow year-round visitation, and help shape the future of our visitor economy.

As a member, you’re not just getting a promotion; you’re joining a coordinated group that is working to support community-driven tourism. Through regional marketing, visitor servicing, event development (including Slow Food Cycle Sunday and farm-tour initiatives), and partnerships that build our capacity.

Tourism Pemberton actively advocates for the sector, pursues grant funding, develops tools like maps, amplifies member stories through digital channels, and works closely with local government, Indigenous partners, and community stakeholders to ensure that travellers who are coming to the area benefit the people who live here.

At the core of this work is a commitment to sustainable tourism. Supporting growth that protects the landscapes we depend on, respects local culture, and contributes positively to community wellbeing. We aim to encourage responsible travel, promote local businesses and food systems, reduce negative impacts where possible, and help ensure tourism in the valley remains aligned with community values for the long term.

To become a member, please contact our Executive Director: gus@tourismpembertonbc.com

Membership Tiers

General

$250

  • Tourism-related businesses operating in Pemberton & Area C

  • Accommodation providers, activity operators, guides, attractions, event venues, restaurants, retail, services, farms with accommodation/guided experiences, or businesses benefiting from tourism

Farm Stand

$75

  • Small farms and agricultural producers who operate farm-gate sales only (no accommodations or guided experiences)

  • Ideal for growers participating in:

    • Slow Food Cycle Sunday

    • Seasonal farm-stand programs

    • Agriculture storytelling initiatives

Not-For-Profit

$75

  • Registered local charities, societies, and community organizations aligned with tourism, agriculture, recreation, arts, or culture

  • Includes Indigenous partners, recreation groups, community associations

Membership Benefits

General Membership

  • Business listing on the Tourism Pemberton website, and promotion across TP social channels

  • Inclusion in promotional campaigns and co-op marketing opportunities

  • Access to industry workshops, networking events, and grantfunding initiatives

  • Priority access to Tourism Pemberton events

  • Access and inclusion in visitor-servicing tools (interactive map, itineraries, content programs)

  • Use of “Tourism Pemberton Member” digital assets

  • Opportunity to apply to be a board member

  • Representation through regional marketing initiatives

  • FAM/Media tours inclusion opportunities

  • Educational opportunities through Destination BC

  • Opportunity to provide collateral/brochures at the Visitor’s Centre

  • Voting rights at the AGM

Farm Stand Membership

  • Business listing on Tourism Pemberton website, and promotion across TP social channels

  • Listing on the Farm-Stand Tour Map and Website

  • Eligibility for inclusion in seasonal content campagins

  • Event participation access

  • Optional visitor-servicing materials (signage, map, QR codes)

  • Non-voting membership