News & Events


Slow Food Cycle Sunday Makes Donation to Local Program

SLOW FOOD CYCLE SUNDAY GIVES BACK Tourism Pemberton, producers of the Slow Food Cycle Sunday, will be donating funds to the Pemberton Secondary School Garden Program. Partial proceeds from the 2017 Slow Food Cycle Sunday event were earmarked for donation to a community group and/or program with roots in agriculture and farming. “It’s important to…

2019 Tourism Economic Impact Study

Adventure Begins Here Pemberton poster

Tourism Pemberton To Complete Tourism Economic Impact Study This Winter How important is tourism to Pemberton and Area C of the Squamish Lillooet Regional District? Tourism Pemberton is betting it is a bigger economic driver in the area than most residents realize. They believe it’s of vital importance to the growth and development of the…

Pemberton in Canada – Small Town, Big Heart and Cowboy Vibes!

PEMBERTON – SMALL TOWN, BIG HEART AND COWBOY VIBES! Jayne Crowther-Green, Well Travelled Munchkins September 28, 2018 – CANADA, HOLIDAY, WHISTLER, PEMBERTON Having a sister that lives the other side of the world can be a bit annoying. She’s never here for birthdays or Christmas. You can’t just pop round the corner for a chat and…

Official Cheque Presentation at Pemberton Secondary School Garden

check presentation at pemberton school

Mark Mendonca, Tourism Pemberton President, officially handed over the Slow Food Cycle Sunday donation to James Moch of the Pemberton Secondary School Garden Program yesterday. James gave a tour of the Garden in the back fields of the school and it was impressive to say the least. James has big plans for rebuilding and renovating…

Win a Pemberton Backcountry Skiing Getaway

Pemberton Backcountry Ski Getaway Contest Want to see and ski the best that Pemberton has to offer? Well, this is your chance. Enter the Pemberton Backcountry Ski Getaway Contest today for a chance to win. Sweetwater Lane Farm B&B, Blackcomb Helicopters, and Coast Mountain Guides have partnered to give away this epic getaway. Contest closes December 20. Visit…

Backcountry Avalanche Workshop

Backcountry Avalanche Workshop Close calls – Live and Learn  Thursday, October 26, 2017 7 p.m. Pemberton Community Centre FREE ADMISSION  Sponsored by Pemberton Valley Snowmobile Club, She Shreds, Avalanche Canada 

Prettiest Places in North America to Experience Fall

Pemberton sunset

‘Oh yesss, it’s pumpkin season! With a hot spiced latte in hand and a warm scarf around your neck, you’re more than ready for fall. Heck, we know you’ve been secretly counting down the days until you could watch “Hocus Pocus” for the millionth time and go for long walks around the pretty foliage. With…

Motorcycle Flat Track Racing

Pemberton Speedway ( located 11km south of Pemberton on Hwy 99) An exhilarating family-friendly event is taking place at the Pemberton Speedway this weekend! Come and watch Motorcycle Flat Track racing on Saturday evening for the Northwest Points Series  race to see pros and amateurs from BC and Washington compete at high speeds on the…

2017-18 Pemberton Visitor’s Guide

Pemberton visitor's guide 2017

The 2017-18 Pemberton Visitors Guide is now available online The year’s Pemberton Visitors Guide features: Faces of Pemberton Meet some of the lucky folks who call Spud Valley home. History & Culture Celebrating the past and future of the region’s first people. A Day in Pemberton Make your summer day trip a memorable one. But…

Tourism Pemberton Named Top Tourist Organization

One Mile Lake

Photo credit: Dave Steers Due to its small size and even smaller population (a little more than 2,100 people), Pemberton is often overlooked as one of the world’s great travel destinations. But here at Tourism Pemberton, we’re changing all of that, and the travel experts at Canada’s leading global online travel agency,, have taken notice….